1) What cookies are
Cookies are small text files stored on your device when you visit a website. They help websites remember information about your visit, such as your preferences or how you navigate pages. Cookies can be set by the website you are visiting (first-party cookies) or by third parties that provide services to the website (third-party cookies). Some technologies function similarly to cookies, such as local storage, pixels, or SDKs. In this policy, we refer to these collectively as “cookies” where appropriate.
Cookies can be “session” cookies (deleted when you close your browser) or “persistent” cookies (remain until they expire or you delete them). Cookie duration depends on the purpose of each cookie.
2) Why we use cookies
Our website uses cookies for three main reasons. First, some cookies are necessary to provide core site features, such as saving your cookie preferences and enabling basic navigation. Second, analytics cookies can help us understand which pages are read most often and how visitors move through the site, so we can improve explanations, course pages, and educational materials. Third, marketing cookies may be used only if we run advertising campaigns and only if you consent, to measure general ad performance and avoid showing irrelevant ads repeatedly.
We do not use cookies to provide financial services. We do not operate a crowdfunding platform, and we do not process investments or donations. Our cookie usage is designed to support learning and improve the clarity and accessibility of educational content.
3) Cookie categories we use
A) Strictly necessary cookies
These cookies are required for the site to function properly and cannot be switched off through optional preferences. They support basic features such as security, page navigation, and saving your cookie choice. Without them, the site may not behave reliably.
Examples on this site
- Cookie preference storage (saved in browser local storage)
- Security-related session handling from our hosting provider (where applicable)
Duration: typically up to 12 months for preference storage, or session-only for certain security measures.
B) Analytics cookies (optional)
Analytics cookies help us understand how visitors use the site, such as which lessons are read most often, whether navigation is clear, and whether content loads properly across devices. Analytics data is used in aggregate for improvement and quality assurance. We aim to minimize data and avoid collecting unnecessary identifiers.
Tools we may use
- Google Analytics 4 (GA4), configured for educational site measurement
Typical retention: analytics event data may be kept for up to 14 months depending on configuration. Exact details are described in our Privacy Policy.
C) Marketing cookies (optional)
Marketing cookies may be used if we run ad campaigns for educational courses or webinars. Their purpose is to measure general campaign performance, understand which pages are helpful, and reduce repeated or irrelevant messaging. We do not use marketing cookies to make decisions about sensitive topics, and we do not use them to offer financial products.
Tools we may use
- Meta Pixel (Facebook/Instagram) for measuring ad performance (only if enabled and consented)
Duration: marketing cookie lifetimes vary by provider. You can opt out using the cookie banner and browser controls described below.
4) How to manage cookies
You have choices about cookies. When you first visit, the cookie banner allows you to accept or reject optional cookies. Your preference is saved so the banner does not reappear on every page. You can change your mind by updating browser settings or clearing stored site data, then revisiting the site to set a new choice.
Option 1: Use the cookie banner
The cookie banner appears at the bottom-right of the page. Selecting Accept allows optional analytics and marketing cookies. Selecting Reject keeps only strictly necessary cookies. This site stores the choice using local storage on your device.
If you do not see the banner, you may already have a saved choice. Clearing site data in your browser will reset it.
Option 2: Use browser settings
Most browsers allow you to block, delete, or limit cookies. You can also configure certain browsers to clear cookies on exit. If you block all cookies, some site features may not work as expected, including saving your preferences.
Look for settings related to “Privacy”, “Site data”, or “Cookies” in your browser preferences.
5) Do Not Track and similar signals
Some browsers provide “Do Not Track” (DNT) signals or similar preference signals. There is no universal standard for how websites must respond. Where practical, we treat cookie banner choices as the primary method for controlling optional cookies on this site. If you want stricter controls, use the banner together with browser settings or privacy extensions.
6) Updates to this Cookie Policy
We may update this Cookie Policy when we change site functionality, add or remove measurement tools, or adjust how preferences are stored. When changes are material, we will post the updated policy on this page and, where appropriate, provide a notice on the site. You can review the Privacy Policy for additional details about information handling and user rights.
Related policies
- Privacy Policy (personal information, PIPEDA-related practices)
- Terms & Conditions (use of the site and educational disclaimers)
- Contact (questions about cookies or privacy)